This is me as an Industrial Product Designer

Design is Cooking

Product Design aims to solve problems in the simplest way that users can understand. The process is complex, of course. Just like in cooking, each ingredient must be used in harmony, to enhance the key flavours of the dish by understanding needs, constraints and being empathetic to appeal to the users taste.

I have a decade of experience as a Product Design Consultant, served in industries, from research, agencies, startups, and multinational corporations. Covering areas of Concept ideation, product visualization, research, 3D Modelling, 3D printing, prototyping, product hacking, and more.

 
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As an Artist,

I work to craft narratives found in objects but sometimes it is just simply about being “Curious and Curiouser” with what found materials I have on hand. I re-purpose them to create bespoke furniture and other tailored art pieces that have a story to tell.

Industrial Design Projects

 
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Feedback

At Electrolux

“Active, curious and playful, realistic yet impulsive. Learns best when, his senses are physically engaged in the process. Full of energy, loves surprises. Good at problem solving, bringing logic and objectivity to his analysis. Loves to laugh and joke around.”

From: Pernilla Johansson | Chief Design Officer, Electrolux Group


Featured Projects

 
Mahjong is communal habit that is so ingrained into our local culture. We envisioned that perhaps, if people were to maintain the safe distancing measures, upkeep a heightened consciousness against spreading pathogens, the Mahjong table would have to look very different.

Mahjong is communal habit that is so ingrained into our local culture. We envisioned that perhaps, if people were to maintain the safe distancing measures, upkeep a heightened consciousness against spreading pathogens, the Mahjong table would have to look very different.

Captivated by the idea of animals on a roof exploring from high and the idea of a sanctuary of rest for our fur-line companions in the modern home.

Captivated by the idea of animals on a roof exploring from high and the idea of a sanctuary of rest for our fur-line companions in the modern home.

 
 

More Projects…